The Main Advantages of Working With An Influencer Agency
Harness the expertise of a full-service agency.
Brands are investing more into influencer marketing than ever before, which means scaling up a marketing strategy and spending more resources planning, executing, and reporting campaigns. Below are 3 reasons why we recommend working with an influencer marketing agency like Lytehouse to facilitate your influencer marketing campaigns:
1) Agencies have fostered strong influencer relationships.
Agencies like Lytehouse have worked with a wide range of influencers of every following size and niche, with a database of thousands and the inside scoop on past campaign performance. We can assess your campaign goals and efficiently pair your brand with the right influencer partners, saving you countless hours of sifting through influencer profiles and wondering if they’ll get the job done.
2) Agencies can offer key learnings.
We are constantly monitoring campaign performance and assessing the data, utilizing a suite of analytical tools to provide brand clients with actionable insights along the way. With our years of insider knowledge, we can assess performance and help you recalibrate for the future, providing your team with key learnings that will make the next campaign even more successful than the last.
3) Agencies have full-time staff to quickly scale up campaigns.
Influencer campaigns are dynamic and ever-evolving. As you scale up your influencer programs, you’ll want to have an on-call team to help you quickly and effectively scale up your campaigns so that you can achieve your goals in our rapidly-changing space of digital media.
Want to work with Lytehouse on your next influencer campaign? Let’s chat.