Lytehouse’s 2022 Influencer Marketing Guidebook Is Here

Our 2022 Influencer Marketing Guidebook dives deep into the latest developments in the social media and influencer world while providing a roadmap for influencer marketing success in the year to come.

What social media platforms make sense to activate influencers in 2022? How should you prepare your creative briefs and navigate the collaboration process? How can you read performance metrics and adjust strategies to meet your marketing goals?

Our guidebook covers all these questions and more, pulling from our years of expertise as influencer marketing specialists and applying insights gained directly from campaigns we’ve run in the last twelve months.

To download the report, click here.

Lytehouse’s State of Influencer Marketing 2021 Report Is Here

Our debut report takes an in-depth look at how events in 2020 have shaped the future of influencer marketing, and our strategies for success in 2021.

How has COVID changed the influencer economy? What does consumer behavior in a post-COVID world look like? How can brands take the long-overdue discussions about race from this summer’s Black Lives Matter protests and put diversity and equity at the forefront in their influencer programs? What does the future of influencer marketing actually look like?

Our debut report investigates all the questions and concerns that 2020 has raised about our industry while also providing a pathway to success in 2021 and beyond. With over 50 pages of expert insights from our team members across the Lytehouse and Socialyte agencies, our report examines the new normals of influencer marketing along with the emerging platforms and trends that will make your marketing efforts break through the noise.

To download the report, click here.